The FCC is set to vote on final net neutrality rules on Feb. 26, and T-Mobile US and the CTIA are urging the agency to give wireless carriers a great deal of flexibility in designing new service plans and business models.
FCC Chairman Tom Wheeler's draft order to create net neutrality rules will apply all of the rules to mobile broadband networks for the first time. One of the practical effects of the proposed rules is that wireless carriers would have less flexibility to deploy "reasonable network management" practices on their networks. The rules would also put future uses of zero-rating and sponsored data programs under the microscope to ensure they are not harming consumers or content providers.
Verizon Wireless and T-Mobile US' MetroPCS prepaid brand launched dueling new offers aimed at enticing prepaid customers to sign up and use more data. Verizon's new pricing comes a week after T-Mobile unveiled new prepaid plans under its "Simply Prepaid" brand starting at $40 per month.
T-Mobile US launched a new family plan for its Simple Choice customers that offers unlimited voice, texting and LTE data for two lines for $100 per month, undercutting offers from Verizon Wireless, AT&T Mobility and even Sprint.
LAS VEGAS--Now that Apple's iPhone 6 and 6 Plus have been announced, U.S. carriers are getting down to brass tacks to try to take advantage of consumer excitement. The launch is shaping up to be the most dynamic, unpredictable and hard-hitting iPhone release U.S. carriers have ever seen.
Sprint is trying to make the most of Apple's launch of the iPhone 6 and 6 Plus by introducing a $50 unlimited plan for customers who buy one of the new phones. The plan is likely the opening salvo in a battle carriers will engage in over the next several weeks to retain and attract new iPhone customers.
T-Mobile US is quadrupling the amount of data customers on its low-cost "Simple Starter" plans can get per month to 2 GB for $45, just $5 more than the existing plan, which offers 500 MB of data. Both plans offer unlimited voice and texting.
Sprint's new $60 unlimited plan for individual subscribers could put pressure on smaller rival T-Mobile US, according to financial and industry analysts, but it is unlikely to make a major dent in the armor of Verizon Wireless and AT&T Mobility.
Sprint is discontinuing its offer of guaranteed unlimited voice, texting and data for the life of the phone line for new customers who choose its recently introduced individual and family data plans. However, it will still be available to new customers who choose its older Unlimited, My Way and My All-in plans.
Just days after announcing its new shared data plans for families, Sprint today announced its new unlimited talk, text and data plan for individuals. The plan costs just $60 per month, a price that undercuts T-Mobile US' $80 unlimited data plan by $20 and is available to existing and new Sprint customers. Sprint's $60 price does not include the cost of a phone; customers can either purchase a new phone through Sprint's Easy Pay handset upgrade program and pay for it in monthly installments, they can bring their own phone, or they can purchase their phone at full price.