After all the work it takes to create a mobile game, developers often have to immediately turn around and start finding players once it goes live. Prelaunch.me is a way to help them get a head start on that process. FierceDeveloper recently spoke by phone with Asakura about what PreLaunch.me will mean for the future of mobile game user acquisition and retention. This interview has been edited and condensed.
Since launching its SVOD service on May 7 with 50 international linear channels, YipTV, a Fierce 15 winner, has been on a growth trajectory content-wise, boosting its available streamed channel to 73 with 25 more pending. YipTV CEO Michael Tribolet sat down with Samantha Bookman to talk about the OTT provider's latest moves, its benefit to immigrant communities in the U.S. looking for a taste of home, and his take on the FCC's consideration of virtual MVPDs.
Describing Canoe's upward trajectory, Chris Pizzurro, head of product sales and marketing for the joint venture, breaks out the old hockey-stick metaphor. For anyone who has been closely following the trajectory of Canoe's puck, this is a bit of a surprise. FierceCable 's Daniel Frankel chats with Pizzurro about Canoe's VOD DAI aspirations.
Lisa Utzschneider is a veteran of Amazon and Microsoft who built Amazon's advertising unit to a near-$1 billion business. Now Yahoo's SVP of Sales, Americas, she recently caught up with FierceOnlineVideo Editor Samantha Bookman to share Yahoo Screen's original content strategy and its cross-platform advertising initiative.
FierceCable caught up with Michael Powell, NCTA president & CEO at his Washington, D.C., office on a typically active day. The cable industry organization had just filed a lawsuit against the FCC around the commission's just-passed net neutrality rules, and the U.S. Department of Justice was reportedly about to nix the merger of Powell's biggest constituents, Comcast and Time Warner Cable. FierceCable chatted with the former Republican FCC chairman ahead of the org's upcoming INTX show.
In the past 15 months, programmers have finally opened up to reality that today's mobile TV consumer wants more choice. Roger Lynch, VP of advanced technologies for Dish Network, has had a front-row seat to this dramatic change of attitude. FierceCable recently caught up with Lynch to talk targeted advertising, Dish's work with Disney and the decision to reuse the "Sling" brand.
He drives a Jeep, and by all accounts, he's an outdoorsman. But don't be fooled by the aggressive energy-savings initiative Mark Dzuban is spearheading. Energy 2020, a wide-reaching cable-industry push to reduce electrical power consumption by at least 25 percent by the year 2020, is as much about hard economic reality for the cable business as it is about tree-hugging. What's at stake? By Dzuban's estimates, more than $1 billion.
It's not the only game in town, but OneWeb believes it has the spectrum and technology to deliver affordable Internet access to everyone. FierceWirelessTech recently caught up with Greg Wyler, founder of OneWeb, to hear how he plans to accomplish this mission.
With just a few weeks on the job, Tom Keathley is already well-versed in all aspects of AT&T's network. Keathley, a long-time AT&T veteran, was named the company's senior vice president of network and product planning replacing Kris Rinne, who retired at the end of November. Keathley recently spoke with FierceWirelessTech Editor in Chief Sue Marek about the company's progress with carrier aggregation and VoLTE and shared his vision of 5G and the future of the wireless network. The following is an excerpt of that conversation.
Former Hewlett-Packard CTO Phil McKinney was hired as president and CEO of the research consortium CableLabs 28 months ago to pick up the pace of innovation in the cable industry. A self-described "innovation guy," McKinney came in with a mandate from cable CEOs to accelerate product cycles across DOCSIS, Wi-Fi, set-tops, 4K and other industry initiatives. FierceCable caught up with McKinney in Las Vegas and discussed the broad topic of cable industry innovation.