Sprint CEO Marcelo Claure and T-Mobile US CEO John Legere have gotten into spats on Twitter before. But Claure took it up a notch when he tweeted yesterday at Legere to express his frustration and displeasure with T-Mobile's new "Jump On Demand" phone leasing program," in which customers can upgrade their phones up three times per year if they trade in their existing phones.
CTIA said that a group of wireless carriers and smartphone makers had implemented a set of voluntary principles aimed at stopping smartphone theft. The announcement came just as a California law requiring smartphones sold in the state to have a "kill switch" went into effect.
Sprint said it is now selling its service at 4,500 retail locations across the country thanks in large part to its partnership with RadioShack. The carrier also announced a partnership with European mobile retailer Dixons Carphone to launch a pilot program of around 20 stores in the U.S.
Two vastly different narratives on the state of competition in the U.S. wireless market emerge from various filings carriers and trade associations made with the FCC as it prepares its latest annual competition report. On the one hand, AT&T Mobility argues "competition has gone into overdrive." On the other, the Competitive Carriers Association wants the FCC to find that the industry is not effectively competitive, and take steps to remedy the state of the industry.
LTE networks will become more ubiquitous and popular in the years ahead, with the number of LTE subscriptions ballooning from around 210 million this year to around 387 million in 2020, according to a new report from research firm Strategy Analytics.
Sprint quickly dropped a throttling limit on its new "All-In" data plans that limited streaming video to speeds of 600 Kbps after customers loudly complained about the policy.
U.S. carriers' embrace of equipment installment plans, and consumers' newfound appetite for such plans, helps operators' bottom lines. But analysts say that as consumers hold onto their phones for longer than they used to under two-year contracts, it is likely going to cause pain for smartphone makers that had grown accustomed to consumers upgrading to new phones more often.
Sprint unveiled a new pricing scheme called "All-In" that incorporates an unlimited $60 per month service plan and a $20 per month device payment in one price point. Sprint says that the pricing plan is more transparent about the total monthly cost a customer pays than other carriers' plans, and is rolling out an advertising campaign featuring soccer star and businessman David Beckham to tout the new offering.
Sprint will launch a project this month that ultimately will involve the deployment of 70,000 small cells, according to a report by RBC Capital Markets analysts Jonathan Atkin and Brian Hyun.
Sprint expanded its "Direct 2 You" service, in which sales representatives meet customers at their homes, offices or other locations to set up their new smartphones, to four new major markets: Denver, Los Angeles, New York City and San Francisco. The carrier plans to keep rolling out the offering to new markets throughout 2015, including Dallas, Tampa, Fla., and Washington, D.C., in early July.