Smartphone content provider Handango released the 2007 Third Quarter edition of its Handango Yardstick report, citing Research in Motion's BlackBerry 8830 as the device driving the most software revenue and units sold, ahead of Q2 leaders the BlackBerry Pearl and the Motorola Q. According to Handango, sales of the BlackBerry 8830 and other GPS-enabled devices like the BlackBerry Curve and the Nokia N95 were strong throughout the quarter, noting that both device manufacturers and customers appear increasingly interested in integrating GPS functionality into their smartphones.
Handango added 3,261 new titles to its content library during the quarter, up from 2,159 in Q3 of 2006--however, the ranks of new content partners declined year-over-year from 236 to 149, meaning a smaller pool of developers are contributing a larger proportion of new applications. The countdown of top-selling content categories has also changed significantly in the last 12 months--Entertainment now ranks second behind Business & Productivity, up from the seventh spot a year ago and ahead of Communications, Databases, Document Management, eBooks and Education.
For more on the Handango Yardstick:
-read this release
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