Sony Ericsson announced it will extend its mobile Java Platform into its entry 3G mobile device portfolio, promising developers a platform to expand the audience for their applications, content and games. According to Sony Ericsson, by transferring the existing Java Platform currently available for feature-rich devices to lower-end handsets, the firm and its developer partners can more effectively target consumers in emerging markets like China. The handset maker adds its goal is to increase its share of the 3G Java phone market as the JP 8.5 platform with rich feature support becomes available.
For more on Sony Ericsson's Java efforts:
- read this release
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