Twitter's decision to track other apps on smartphones riles developers

For a company that's recently been trying to repair its relationship with app developers, Twitter's move to track other apps among its users may not be helping much.

The company revealed that those using its native app will be using information gleaned from other apps on a device to offer more "targeted" communications, most likely marketing messages. 

Developers were quick to sound off on their scorn, disdain and disgust on--what else? Twitter.

However, a few firms which offer similar services were quick to point out that Twitter is hardly alone in trying to make use of the proliferation of mobile app data out there.

Several developers on social media didn't seem to care. The whole thing just turned them off.

In the end, Twitter may not only have to defend its practices around data collection and analysis, but a sense that it is becoming desperate to drive more revenue.

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