BT Americas signs marketing pact with SAP

BT Americas and SAP America have signed a joint marketing agreement to promote BT's telecoms services and solutions and SAP's business software applications to customers and prospects.

BT and SAP plan to explore ways to drive next-generation products and services, leveraging the capabilities of SAP applications and BT's Software Development Kit to create an ecosystem of embedded intelligence and capabilities within BT's 21st century network.

'IT is increasingly recognized as a strategic enabler of transformation by enterprises of all sizes,' said Michael Boustridge, president, BT Americas.

'We are excited to be working with BT, which will support SAP applications and enhance our capabilities to deliver end-to-end services to customers,' said Bill McDermott, president and CEO, SAP Americas and Asia Pacific Japan.