IDC: Smart connected devices market in Nordics declines 12.5% in Q1 2016

IDC said the smart connected devices market in the Nordic region contracted by 12.5 per cent year on year to 4.22 million units in the first quarter of 2016. Apple and Samsung remained the top two vendors in the region, with a respective share of 28.8 per cent and 21.8 per cent in the quarter. Tablet shipments decreased 17.6 per cent year on year while, desktops and notebooks declined 10.5 per cent and 7.9 per cent respectively, and mobile phones decreased 12.6 per cent. At the same time, there was strong growth in detachables (215.3 per cent), as well as ultra-slim (9.6 per cent) and convertible notebooks (8.9 per cent). Apple increased its share of the detachable market to 39.5 per cent, thanks to the iPad Pro launches. Report