The impact of multi-play services on customer management and billing

Today, multiple play operations are just starting to take shape. Many service providers offer more than one communication service type, although most multiple service environments are not yet fully integrated.

This whitepaper presents examples of multiple play scenarios and discusses their impact on the customer management and billing activities of services providers.

Measurements for the return-on-investment for a multiple play customer management and billing system are also discussed, which can include increased revenue from additional services and enhanced service bundling and cross product discounting, improved customer service with efficient response times and reduced operational complexity and associated IT costs by managing one complete solution instead of redundantly maintaining multiple systems and customer databases.

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