Juniper Research: Mobile augmented reality games to reach 420M downloads a year by 2019

Augmented reality (AR) apps in the mobile games market will generate 420 million downloads annually by 2019, up from 30 million in 2014, according to a report from Juniper Research. The emergence of head mounted devices (HMDs) used in the home, such as Microsoft's Hololens, will bring a surge in interest for AR games over the next five years. For the time being however, most AR downloads will occur via smartphones and tablets. On a more cautious note, the report noted there has been little traction in the consumer AR market over the past two years. Juniper cited the lack of compelling cutting-edge apps to captivate consumers, and hence a limited level of interest had been generated in the wider market. Release

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