Juniper Research: Mobile ticket purchases to more than double to 23B annually by 2020

Nearly 23 billion transport and events tickets will be purchased globally using mobile handsets by 2020, according to a new report from Juniper Research. This equates to more than two times the volume expected this year. With a number of transport agencies enhancing app capabilities and integrating new payment services such as Apple Pay, the past 12 months have witnessed an increase in mobile ticketing users using apps for payments, as well as ticket delivery and validation. On a global basis, airline app ticketing is the most established in terms of deployment and user adoption, followed by events ticketing. However, for ticketing app usage to expand further, it needs to incorporate additional services, such as location-based services and offer a content rich experience. Release

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