Juniper Research: Revenues from tablet games to exceed $13B by 2019

Worldwide revenues from tablet games will reach $13.3 billion (€10 billion) by 2019, a threefold rise on the 2014 figure of $3.6 billion. According to a new report from Juniper Research, growth will be fuelled by a number of key factors including improved storage capacity of devices, better graphical capabilities, increasing mobile broadband penetration and consumers' preference for convenience and ubiquity. The report also found that the next year could be critical for smaller, independent games developers. It argued that in marketplaces now containing over 1 million apps, greater funding would be required to optimise the opportunity to achieve consumer awareness, and suggested that crowd funding would represent an increasingly popular option. Advertisements are also becoming increasingly important for revenue generation, as only about 6 per cent of mobile games will be paid for at point of download in 2019. Report

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