Mobily targets MENA M2M market

Saudi cellco Mobily is targeting business in the automotive, consumer electronics, smart metering, and building automation sectors, through a partnership with Jasper Wireless.
Mobily is deploying Jasper’s cloud based machine to machine (M2M) platform and tapping the firm’s applications to offer services in the Middle East and North Africa – territories Jasper’s chief revenue office4r Cindy Patterson are “ripe” for M2M services.
“Automotive OEMs are crystallizing their connected vehicle strategies in 2013 and will be seeking the mobile operator partner that can serve and enhance their distribution with a connected devices platform,” Patterson says.
Marwan Al Ahmadi, chief business officer at Mobily, says the Jasper platform will enable his firm to “accelerate time to market with new agile services.”