Movistar picks NICE for self-service mobile app

Telefonica brand Movistar selected NICE Systems’ NICE Mobile Reach, a solution for mobile customer service.

The solution will serve as a bridge between Movistar’s self-service mobile app and the contact center, engaging customers based on their intent, profile, and the context of the interaction.

NICE Mobile Reach enables Movistar customers to seamlessly transition from the mobile app to assisted service with an agent.

When a customer selects this option, all information about the customer’s activities in the mobile application will be automatically transferred to the contact center and immediately displayed on the agent desktop.

Multimedia collaboration options, such as image exchange, will further boost the quick and efficient resolution of the customer’s issue, improving first contact resolution rates.
 

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