MWC WRAP – Day 4: One record year; Two messaging moments
As the stands came down on the final day of Mobile World Congress, venue cleaners reported unusually large amounts of trash.
The GSM Association confirmed the cleaner’s suspicions – visitor numbers of 60,000 had made it a record year for the event, up from 49,000 in 2010.
Telefonica outlined a Twitter-esq SMS application for Latin America that allows pre-set messages to be sent to eight contacts at once, and plays a corresponding tone on the receiver’s handset.
An updated messaging gateway from Synchronica extends the ability to view complex e-mail attachments into entry-level devices, by cutting the bandwidth. used
Executives from Vodafone, MTN, Qtel, Dolby, Buongiorno and InMobi were elected to the Mobile Entertainment Forum’s EMEA board.
Turkish carrier Turkcell became the first to launch a commercial mobile marketing service based on Microsoft’s Tag mobile tagging technology.
Cisco beefed up its Eos media platform with new video and mobile management features as it revealed the number of sites built on the platform to date has topped 100.
And Motorola Mobility confirmed a raft of retail deals, with Carphone Warehouse, Best Buy, Currys and PC World, and Deutsche Telekom, for the European debut of its Xoom tablet.