Report: 50% of mobile data traffic to be offloaded this year

Almost 50 per cent of data traffic generated by mobile phones, tablets and other 3G/LTE connected devices, will be offloaded to Wi-Fi and small cell networks this year, according to a new report from Juniper Research. This is equivalent to 10 billion movie downloads or 9,000 petabytes (PB) per year being offloaded from mobile operators' networks. However, while operators are benefiting from much needed relief on their over-stretched networks, they are potentially losing monetisation opportunities on the lost data usage. In response, they are actively partnering with existing Wi-Fi networks and launching their own carrier grade Wi-Fi solutions, the report added. Release

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