Report: Europe to trail North America in NFC rollout

Western Europe will trail North America in the rollout of smartphones equipped with Near Field Communications technology, as North America will account for half of all NFC smartphones in 2014, according to a new report from Juniper Research. However, rapid adoption of NFC services over the next three years will see at least one in five smartphones worldwide having NFC functionality. Juniper forecasts that NFC payments and retail marketing capability via coupons and smart posters will become common among smartphone users in Western Europe. Release

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