Telefónica Deutschland completes yourfone sale to Drillisch, rules out more E-Plus asset sales

Telefónica Deutschland reiterated that it does not plan to sell any more former E-Plus assets as it closed a sale of yourfone to mobile virtual network operator (MVNO) customer Drillisch that was first announced in November.

In a statement announcing the sale's completion, the German subsidiary of Spanish giant Telefónica said that the deal includes all yourfone customers, staff and trademarks, and that it has sold the business as part of its process of integrating E-Plus.

Telefónica Deutschland stated that "full continuity for customers and staff of yourfone is guaranteed" and confirmed that further "disposals of the customer base from the joint portfolio of Telefónica Deutschland and E-Plus are not planned."

The German operator did not confirm the sale price, but previously said it expected to achieve a figure in the "medium to high double-digit million Euro range."

E-Plus launched yourfone in April 2012 as a secondary brand to attract smartphone users with a range of data-focused tariffs. The operation had racked up 235,000 active subscribers by the time the sale was announced in November.

Telefónica Deutschland became Germany's leading mobile operator by subscriber numbers when it completed a €8.6 billion ($10 billion) acquisition of E-Plus from KPN on Oct. 1, with some 41 million subscriptions. In mid-October Telefónica Deutschland revealed plans to cut 1,600 full-time jobs from both companies as part of a cost reduction programme designed to deliver €5 billion in savings.

The European Commission approved Telefónica Deutschland's acquisition on condition that the operator sell up to 30 per cent of the merged company's network capacity to up to three MVNOs, and also divest spectrum and some assets to a new mobile network operator (MNO).

A deal to sell 20 per cent of the merged capacity to Drillisch agreed in June was another clincher for Telefónica Deutschland's E-Plus buy. The capacity will be transferred over a five-year period.

For more:
- see Telefónica Deutschland's announcement

Related Articles:
Telefónica Deutschland plans to sell yourfone to Drillisch
Telefónica Deutschland plans 1,600 job cuts after E-Plus merger
New' Telefónica Deutschland emerges as mobile market leader
Telefónica gets final EU approval for E-Plus deal
Telefónica grants network access to Drillisch to secure E-Plus merger approval

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