Mobile operators in mature markets such as Western Europe need to prepare themselves for massive traffic increases down the road, according to a new report from Analysys Mason.
By 2015 wireless network traffic will have increased tenfold as data leaps ahead of plain voice communications. There will be a number of factors driving this rise in data traffic; increased penetration of smartphones and USB devices, the widespread deployment of femtocells leading to greater indoor usage and more affordable pricing. The type of traffic will also change with users sending and receiving larger data packages. Advanced wireless technologies such as LTE, which can support much higher data throughputs, will also be widely deployed over the next few years.
The report's co-author Dr Mark Heath says although developed regions will represent just a quarter of all mobile users by 2015, they will generate 65 per cent of total global wireless network traffic.
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