Keyword: Roger Solé

rising stars`

Sprint’s Roger Solé

Roger Solé is Sprint’s chief marketing officer and the executive who oversaw Paul Marcarelli’s very public switch from Verizon to Sprint, which is probably the most impressive marketing coup in the history of an industry that already counts noteworthy campaigns ranging from T-Mobile’s Jamie Lee Curtis ads to AT&T’s exclusive deal to introduce the first Apple iPhone.
rising stars

Executives to watch: 11 rising stars of wireless

A lot of really smart people work in the wireless industry. Indeed, one of the best parts of my job is that I get to talk to some of these people about what they’re doing and why. And that’s why putting this list together is so hard: Narrowing a list like this down to a manageable length is no small feat.