RapidSOS claims its offering helps first responders arrive 2 to 7 minutes faster, reducing mortality rates.

Website: www.rapidsos.com

When was the company founded? 2012

How many full-time employees? 30

How much funding has it raised? $14 million (backers include three former FCC chairmen)

What is the business and business model? RapidSOS spent four years working closely with thousands of public safety officials across the United States to develop a universal data link into 911 and first responder networks. Its cloud-based platform provides a universal rich data pipeline into existing 911 systems from any connected device (IoT, wearables, smartphones and connected cars). The result, according to the company, is a transformation in the data sent to first responders—from only voice to a full suite of data, including precise location, medical/demographic data, text messages, real-time health information from wearables, telematics, multimedia and more.

What is the company’s differentiator? The company points out that 911 infrastructure dates to the 1960s and receives no data in an emergency. As a result, over $60 billion is spent annually for clunky, expensive call centers to verbally relay information to 911. The technology that RapidSOS developed eliminates the need for a call center, meaning the communication to 911 is faster, more effective, cheaper and provides more data to first responders when they need it the most. The result: First responders arrive 2 to 7 or more minutes faster, and mortality rates are reduced by 2% to 10%.

What’s next? Through partnerships with 12 of the leading 911 software vendors, RapidSOS says it will continue to deploy software upgrades in PSAPs (public-safety answering points) nationwide to get precise location and rich data from smartphones directly to call takers and first responders during a native 911 call. The company will also be announcing partnerships with connected device companies to provide safety and security for millions of people nationwide.

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