Sencha - HTML5 app - wireless startups - Fierce 15 2011

sencha Fierce 15Sencha - Fierce 15
Where it's based: Redwood City, Calif.
When it was founded: 2007
Website: www.sencha.com

Why it's Fierce: Sencha was focused on enterprise software but quickly realized that what the world really needed was a reliable way to use JavaScript. So the company switched gears and developed a JavaScript framework that is now used by more than one million developers to make cross-browser apps.

And just last month the company completed the development of EXT JS 4, its latest upgrade to its flagship JavaScript framework. The release includes enhancements such as drawing and charting capabilities and improved cross-browser support.

Sencha Touch, which Sencha launched in June 2010, is the company's slick, HTML5-based mobile app framework that is targeted at developers who want to develop sophisticated Web applications for touch-based devices such as those that run on Apple's iOS and Google's Android. What makes Sencha's work so important is that it coincides with the mobile industry's growing support for HTML5. Company executives believe that Web-based applications will become more prevalent than native apps, and if they are correct, the trend will bode well for Sencha.

Sencha's interim CEO Michael Mullany, a former Netscape executive who has worked for Sencha for a little more than a year, said the company's platform makes it easier for developers to build applications that work across iOS and Android. "The SDK from Sencha basically erases the pain of having to make things work the same way across multiple platforms," Mullany said.

Sencha in 2010 closed on $14 million in Series A funding from Sequoia Capital, with participation from Radar Partners.

What's next: Sencha will continue to innovate and upgrade its Sencha Touch mobile app framework. The company also is working with operators such as AT&T Mobility (NYSE:T) to advocate for more HTML5 support.

Sencha - HTML5 app - wireless startups - Fierce 15 2011
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