SPOTLIGHT: The shape of things to come

We reported last week on the official launch of the Wi-FiTV Website and service. One interesting thing about the company is that they offer customers the ability to put together their own TV studio for about $25,000. The proliferation of broadband and the higher speeds attained by new broadband technologies make it possible for individuals to create private TV stations and broadcast their fare to others. Wi-FiTV, though, has another idea which may be indicative of a future trend: A car TV. The company says that one element of the second phase of its product development will be the launch, on May 1, of  multi-platform delivery features which will include not only content for cellular phones and portable music and video players, but "the first online TV service catering directly to the car marketplace." Stay tuned. Report