UK's O2 apologizes to iPhone customers over quality problems

O2, the U.K. operator with exclusive marketing rights to Apple's iPhone, is experiencing similar problems to AT&T Mobility when it comes to quality of service issues.

iPhone users in the U.K. have encountered dropped calls and other reception problems, prompting the operator to apologize to users.

"Where we haven't met our own high standards, then there's no question, we apologize to customers for that fact," O2 Chief Executive Ronan Dunne said in an interview with the Financial Times. "But it would be wrong to say O2 has failed its customers en masse."

O2, like AT&T, has been deluged with data-hungry users. The operator said it has been in discussion with Apple and Research in Motion to find ways to deal with the surge, which has risen 18 times since the beginning of 2009.

Rivals in the UK, however, are now offering the iPhone. France Telecom's Orange began offering iPhones last month and Vodafone will begin marketing the iPhone next month in the United Kingdom.

For more:
- check out this InformationWeek article

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