Talk about another over-hyped service. Broadcast quality mobile TV has been touted as the savior in 2007. It is predicted to be the catalyst for growth of mobile handsets, customer growth and mobile data consumption. Qualcomm's MediaFLO, which all of the major U.S. operators appear to be flocking to, will show us exactly what it has in terms of broadcast quality, cost metrics and content deals. Verizon Wireless will be the first to launch this year on the MediaFLO network. In the coming weeks, Qualcomm will announce its first content deals with major TV broadcasters. And as Verizon Wireless prepares for its unveiling, the full scope of the channel lineup, vendor handset deals and market footprint will be revealed.
Meanwhile, Crown Castle's Modeo will go it alone in New York. It never was able to find a carrier partner, but believes its value proposition is good enough to warrant a launch anyway on unlocked GSM handsets.