Motorola, July launch mobile 'virtual mall'

Motorola and July Systems are launching a mobile storefront application that creates a "virtual mall" experience for users via their mobile phones. Motorola's GAMA Integrated Mobile Marketplace uses GUI-based tools for the operator, retailer, and content provider that include subscription services, rentals, pay-per-use, and try-before-you-by services. The companies said the solution will support all mobile content types. Motorola's equity firm also led July System's $10 million third round of investing.

For more on Motorola's joint venture with July Systems:
- see this press release

Sponsored by ADI

What if we were never truly alone? Our next-gen communications technology can help people in even the most remote places stay connected.

What if there were no ocean, desert, mountain or event that could ever keep us from telling our stories, sharing discoveries or asking for help? ADI’s next-gen communications technology could keep all of us connected.

Suggested Articles

AT&T has shifted its Cricket prepaid brand to a 100% authorized retailer model, according to Wave7 Research.

The FCC decided to extend the timeline for responding to Huawei's application for review until December 11.

All operators are trying to understand the intersection between their networks and hyperscale networks. But who gets the lion's share of the revenue?