Motorola Razr making a pricey comeback on Verizon Wireless

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The latest iteration of the once-iconic Motorola Razr is exclusively coming to Verizon Wireless next month. (FierceWireless)

The Motorola Razr, arguably the it phone before Apple’s iPhone hit the market in 2007, is making a comeback 15 years after it was first released to much fanfare. The iconic flip phone, which originally cost $600, will be released in limited supply as an exclusive device on Verizon Wireless for $1,500 next month, according to The Wall Street Journal.

The new Razr is expected to be a foldable smartphone with an OLED display that bends at the middle. The device is the result of an exclusive partnership between Verizon and Lenovo, which acquired Motorola’s device business in 2014. Lenovo only plans to manufacture about 200,000 units of the next-generation Razr, The Wall Street Journal reports.

The Razr fell out of favor as smartphones flooded the market, but Motorola has made numerous attempts at reviving the brand to little avail. The latest iteration of the Razr is unlikely to catch much interest at $1,500, but it could become a nostalgic status symbol for some customers.

Mobile World Congress 2019

Attend the 2-Day Executive 5G Panel Series

FierceWireless is returning to Barcelona, Spain, during Mobile World Congress 2019 with a two-day Executive 5G Panel Series at the Fira Congress Hotel, conveniently located across the street from the MWC Convention Center. The panel events will take place on Feb. 25-26 and will cover 5G and The Fixed Wireless Access Opportunity, Taking 5G Indoors, and Making 5G Ubiquitous. Attendees will have the opportunity to network and hear from 5G leaders including Verizon, Vodafone, Orange, Sprint, NTT Docomo, Boingo Wireless, Qualcomm, and more over the course of two days.

Secure your spot at the event today! Now is your chance to join fellow industry professionals for networking and education. Registration information and the schedule can be found on the website here.

RELATED: Samsung set to unveil Galaxy S10, foldable phone on Feb. 20

The form factor could also generate awareness of a new type of smartphone that’s anything but a black slab of metal and glass. The foldable screen of the new Razr will be a key differentiator, and it would be one of the first such devices to reach customers this year. Samsung is expected to launch its first foldable smartphone at a press event next month.

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