Qualcomm launched an over-the-air FLO (forward link only) technology that increases capacity and coverage while reducing costs for mobile content delivery. The technology is independent but complementary to cellular data networks like CDMA, EV-DO and WCDMA. The company demonstrated FLO's ability to deliver multiple channels of wireless multimedia content, both streaming video and multicast packet data on a form factor accurate (FFA) handset. The company claims FLO offers several advantages over other OFDM-based mobile multicast technologies, including higher-quality video and audio, faster channel switching time, superior mobile reception, optimized power consumption and greater capacity.
For more on Qualcomm's FLO technology:
- read this press release
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