Ready Wireless jumps on unlimited bandwagon

Ready Wireless, a prepaid reseller in Iowa, has joined the unlimited game with two new plans that it believes will appeal to customers. The first plan offers three days of unlimited calling for $9.99, and the second offers seven days of unlimited calling for $14.99. Customers also receive a bundle of text messages with each plan.

Ready Wireless is a reseller that uses Sprint Nextel's national network and sells its products under the Ready Mobile PCS and Trumpet Mobile brands. The new plans will be sold by Ready Mobile retailers, Susser's Stripes and Town and Country Stores.

Ready Wireless' new unlimited plans come on the heels of prepaid reseller TracFone's debut of a new $45 per month unlimited prepaid plan that includes unlimited text messaging and 30 MB of data. TracFone's service uses Verizon Wireless' network and is available at participating Wal-Mart stores. Ready Wireless' rates (at $15 per week) don't seem comparable to TracFone's $45 per month play, which many view as being a potential price war instigator.

For more:
- see this press release

Related Articles:
TracFone's $45 unlimited offer to 'stun' rivals
Boost takes swipe at MetroPCS' international calling plan
MetroPCS offers unlimited international calling
MetroPCS vows independence, may make acquisitions
Is 'wireless welfare' taking off amid recession?
Lowenstein: Is TracFone the new Southwest Airlines of wireless?

Suggested Articles

AT&T, CCA and others reacted to news that the U.S. will hold a public, rather than private, auction of C-band spectrum starting in 2020.

The Commerce Department's Entity List affects rural carriers that have Huawei equipment in their networks.

Nokia’s distinct enterprise unit has seen a “good ramp up” this year in enterprise customers deploying private LTE networks.