SinglePoint to ink"American Idol" SMS deal?

As the wildly popular "American Idol" reality TV show enters its sixth year, the rumor mill claims co-producer Fremantle has inked a deal with SinglePoint to handle the wireless back-end systems that facilitate the 13.5 million text messages viewers send in while voting. Mobliss, which is owned by Japan-based Index, had played that role since the show's advent more than five years ago, but Mobliss VP Tom Ederer said the company voluntarily gave up the plum deal to focus on its mobile gaming business. SinglePoint has not confirmed the rumor, but it reportedly said there have been some inaccuracies about the speculation.

For more on the reported SinglePoint-American Idol deal:
- read this article from The Seattle Times

FREE DAILY NEWSLETTER

Like this story? Subscribe to FierceWireless!

The Wireless industry is an ever-changing world where big ideas come along daily. Our subscribers rely on FierceWireless as their must-read source for the latest news, analysis and data on this increasingly competitive marketplace. Sign up today to get wireless news and updates delivered to your inbox and read on the go.