Telus counts on data uptake for '07

In the midst of fierce competition from rivals, Telus hopes mobile video demand and increasing SMS usage will boost its overall revenue in 2007. The carrier projects revenue of $9.18 billion and $9.28 billion for 2007, up from 2006 overall revenue of $8.65 billion to $8.7 billion. Telus believes it is in a unique position to increase uptake of mobile video and SMS services because its subscribers buy them less often than do their rivals' subscribers. The carrier fell a little short of expectations for subscriber acquisition in 2006: It acquired about 550,000 compared with an earlier forecast of 590,000. Telus also announced a deal to bring the Amp'd brand's mobile content services to its subscribers next year.

For more on Telus' 2007 plans:
- see this article from The Globe and Mail


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