Verizon shakes up wireless, wireline business structure

A little more than a month after Verizon Communications COO Denny Strigl announced his intentions to retire, Verizon announced it will eliminate the COO position. The decision was part of a broader realignment of the company's wireline business structure, along with a reshuffling of executives within the carrier's wireless and wireline operations.

The changes mean that Verizon CEO Ivan Seidenberg will oversee more executives directly. In addition, Verizon Telecom and Verizon Business will merge into one organization, Verizon Wireline, which will be run by Francis Shamoo, who was president of Verizon Business. 

On the wireless side, Verizon Wireless CEO Lowell McAdam will stay in his position. Daniel Mead, who was president of Verizon Telecom, will become chief operating officer of Verizon Wireless, replacing Jack Plating, who announced his retirement Oct. 2. Additionally, John Stratton, who was the marketing chief for all of Verizon's operations, will now become the CMO for Verizon Wireless and will report to McAdam. The position of CMO of all of Verizon's marketing efforts, held by Stratton, will be eliminated.

For more:
- see this WSJ article (sub. req.)
- see this release

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