Can Locai change the conversation around mobile social networking?

Locai expands geo-social networking beyond the check-in to enable richer, deeper interactions with the local businesses you visit and the people who patronize them. Locai users can launch the iOS and Android application to join conversations about a site, ask and answer questions, offer reviews and recommendations, post photos, play games and discover other nearby users with similar interests and tastes. In effect, it's a social networking app that encourages users to actually socialize with the people and places in their immediate physical radius, not just Facebook accounts and Twitter feeds.

Locai first launched on Apple's (NASDAQ:AAPL) App Store--its recent entrance into Google's (NASDAQ:GOOG) Android Market generated headlines when the storefront's auto-correct feature changed all searches from "Locai" to "Local," making it virtually impossible for consumers to find and download. (Google has since fixed the problem.) FierceDeveloper spoke with Locai's Dallas-based president and CEO Taylor Cavanah about the Android Market mishap, evolving the mobile social paradigm and the inevitability of mistakes.

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