Facebook's move to bring autoplay to video ads on mobile devices doesn't sit well with devs

Developers are always hoping for more customers, but forcing users to watch video install ads on their smartphone may not be the best option, based on social media commentary. 

The social networking giant Facebook made some big moves in its offering to advertisers with a decision to have video ads run on autoplay for the mobile version of its site and apps. It also allowed third parties to target Amazon Fire users with its ads. 

Although you could argue the moves could benefit them, the general consensus from developers and designers on Twitter was on the negative side.

Some even suggested autoplay ads could be wasting an important resource.

Of course, sophisticated users in the mobile app space have their own workarounds.

The bottom line for many was that this could be perceived as something that puts revenue before the most important mobile app consideration for developers and advertisers alike.