IDC: Worldwide tablet market grew 11.5% in Q3 2014

The worldwide tablet market grew 11.5 per cent year over year in the third quarter of 2014 with shipments reaching 53.8 million units, according to preliminary data from IDC. Marked by back-to-school promotions and the U.S. appetite for connected tablets, the third quarter also saw shipments grow sequentially by 11.2 per cent compared to the second quarter. Despite a continued shipment decline for its iPad product line, Apple maintained its lead in the worldwide tablet market, shipping 12.3 million units in the third quarter. Samsung held its number two position on the market with 9.9 million units shipped, capturing an 18.3 per cent market share in the third quarter. Report