Having only launched the services last February at MWC, Nokia has announced it plans to stop any further investment in its media sharing site, Ovi Share, as part of a major overhaul of its services strategy.
While Nokia has confirmed it will keep the site operational, it will make further enhancements to it with all efforts now seemingly centred on its Ovi Store service. Reacting to the news, market analysts believe this move was due to poor uptake of the service and strong competition from established players such as Picasa, Flickr and Facebook. The company is thought to be now looking to build co-operative partnerships with these third-party firms as against attempting to compete with them.
Separately, Nokia has announced plans to hive off some of its R&D ideas that weren't successful--but might have potential elsewhere--by working with a Finnish technology agency. The company said thousands of potentially successful ideas have been put to one side because they did not fit in with Nokia's own model. Many of the ideas and embryonic products released by Nokia are in the areas of environmental and energy-related solutions, LBS and advertising, NFC, mobile security, healthcare and future Internet services.
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