O2 UK exec: M-wallet JV to go live within months

Smartphone users in the UK could be a few months away from having access to mobile wallet services, reveals O2 Media's managing director, Shaun Gregory. The new service will be launched as a smartphone app to enable contactless payments by the joint venture recently formed by O2, Vodafone and Everything Everywhere.

Gregory

Speaking at a MediaTel event, Gregory said the joint venture is at the "planning before launch stage" with the aim of providing a single point of contact for advertisers, banks and retailers wanting to become involved with m-wallet services.

The O2 UK exec said that credit card issuers are also involved with the m-wallet initiative, which is preparing to allow customers to make contactless payments through partner banks, as well as for advertiser to send offers and coupons to smartphone owners with the m-wallet app.

Gregory confirmed that the three founding operators have already made significant investments in the m-wallet service, and expects consumers to "adopted it faster than people think."

However, Harriet Williams, the digital marketing manager from Debenhams, a large UK retail chain, warned that a digital m-wallet service needs to add value for it to work, according to MediaTel. "There needs to be an added benefit for the consumer."

For more:
- see this MediaTel article

Related Articles:
Everything Everywhere, O2, Vodafone forge JV to fast-track m-commerce
Study: German smartphone users like m-commerce, but barriers remain
TDC, Telenor, TeliaSonera and 3 ink m-payments JV
SFR, Orange, Bouygues and NRJ Mobile prep nationwide NFC launch
Telefónica O2 to trial NFC services using 12,500 employees

Suggested Articles

Wireless operators can provide 5G services with spectrum bands both above and below 6 GHz—but that doesn't mean that all countries will let them.

Here are the stories we’re tracking today.

The 5G Mobile Network Architecture research project will implement two 5G use cases in real-world test beds.