Vodafone released its key performance indicators (KPIs) for the quarter ending December 2006. Highlights included: Organic growth of 6.1% for the quarter in proportionate mobile revenue, with proportionate growth of 0.9% in Europe and 14.4% in EMAPA; 8.7 million proportionate organic net mobile additions for the quarter, with the total proportionate mobile customer base at 198.6 million at the end of the quarter; and 2.5 million 3G devices added, bringing the total 3G device base to 13.6 million.
Ovum principal analyst John Delaney comments:
There are no big surprises in these numbers and Vodafone is probably happy about that; big surprises in KPIs tend to be unpleasant ones. Customer growth is higher than the consensus of expectation, and revenue growth is within Vodafone's guidance range (5.0-6.5%). The geographical distribution tells the same story that underpins the company's often-stated strategic direction: avoiding decline in the saturated market of
In EMAPA, Vodafone's portfolio of assets continues to perform solidly as the engine of growth in customer numbers, especially in
John Delaney is a principal analyst in Ovum's Consumer Group.