Intel-backed startup peddles WiFi PAN technology

A California start-up is coming to market with low-power WiFi personal area network (WiFi PAN) to bring low-power peripheral connectivity to WiFi platforms and give Bluetooth some competition.

Ozmo Devices, with Intel as one of its backers, is coming to market with technology that doesn't require an additional radio inside the platform or a dongle to communicate with a peripheral, such as a mouse or headset. The technology includes a software driver and an ultra-low power integrated circuit in the wireless peripheral that communicates with the platform.

Ozmo says its WiFi PAN technology is slated for integration in high-volume WiFi platforms and major peripheral manufacturers such as Belkin are sampling the IC for their new designs.

Ozmo's strategy is to target the computer and peripheral market initially, followed by consumer electronic devices that incorporate WiFi. Dave Timm, CEO of Ozmo, says WiFi PAN technology offers performance advantages over Bluetooth, including longer talk time. The price of the technology is also competitive with Bluetooth, he says.

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