Cable vendor Cox Communications announced it launched its "Unbelievably Fair," Sprint Nextel-powered wireless service in Oklahoma City and Tulsa, a move that expands the carrier's wireless service beyond its initial test markets and possibly indicates the company will continue to plow ahead in the wireless market.
The rollout of the service includes the addition of Cox's "Mobile Solutions" offerings inside its retail outlets in the cities.
After a seven-month delay, Cox in November launched commercial wireless service in Hampton Roads, Va., Omaha, Neb. and Orange County, Calif.--the carrier's three initial test markets. The carrier's standout promotion? "MoneyBack Minutes," which gives customers a 5-cent credit per each unused voice minute, up to $20 per month. The money will sit as a credit on subscribers' bills.
Cox's service plans run from $40 per month for 450 minutes to $100 per month for unlimited talking, texting and Web access. The carrier offers a range of handsets, including Android-powered smartphones.
Although Cox continues to promise a CDMA network of its own using equipment from Alcatel-Lucent (NASDAQ:ALU) and Huawei and running over its AWS spectrum licenses, the company's launch in Oklahoma runs over Sprint network, according to reports. Cox's initial commercial markets in November ran over Sprint's network, though at the time the company said it eventually planned to transition to its own equipment.
A Cox representative was not immediately available to comment.
Cox unveils quad-play incorporating CDMA wireless service
Cox stays mum about wireless launch details
Cox to leverage Android in wireless push