LTE Broadcast using evolved Multimedia Broadcast Multicast Service (eMBMS) is a multicast technology that industry players believe will take off this year. Many LTE operators worldwide are considering adding eMBMS capability to their LTE infrastructure in order to efficiently multicast popular video content rather than deliver it via unicast HTTP, which clutters up valuable spectrum. Essentially, LTE Broadcast allows the same content to be sent to a large number of subscribers at the same time, resulting in a more efficient use of network resources. Yet many questions about how LTE broadcast will actually work in the market remain up in the air. What are the most likely use cases? Which operators are getting behind it and why? FierceBroadbandWireless dives into all of this in more in this multi-part special report.