A New York Times report about the rumored Google Phone is making a lot of waves in the blogosphere today, but it only serves to confirm what we already know: Google makes software, not phones. Most of the rumors about the gPhone have always paired Google with a handset maker (often HTC) to handle the hardware aspects of a gPhone. The report cites various inside sources to claim that Google's intention is to take on the Windows Mobile OS platform with an OS and Linux-based suite of applications that it will offer to carriers in exchange for shared mobile advertising revenue. One mobile marketing executive, JumpTap CEO Dan Olschwang, characterized the plan as one to "disaggregate carriers."
For more on the gPhone:
- read the NYTimes article